Last week, I asked you to walk in the shoes of your Customers for a minute – and closed by asking you four questions with easy answers . . . but without helping you get to those answers. This week, I will close the loop by helping you lead in a way that creates closer, […]
Where Do You Draw Your Circle?
Let’s say you decided to start a business (I know, some of you have, stay with me). There are lots of things to think about – marketing, sales, production, financials, and LOTS more. But regardless of what type of business you are in, you can’t do it alone. You will have suppliers – from insurance […]
A Big Customer Mistake and How to Avoid It
We, as leaders, make a big mistake sometimes, and when we fall prey to this mistake, it spreads throughout our organization. I’m going to tell you what this mistake is, why it happens, and how to fix it, in less than 400 words. Are you ready? The Mistake We frame our customer relationships as solely […]
Customers or Employees – Who Comes First?
Perhaps the oldest conundrum of all is – which came first, the chicken or the egg? Perhaps the oldest in the minds of savvy leaders is, what is more important, my Customers or my Employees? Many wonderful books have been written about putting the Customer first, and in 1983, Tom Peters and Bob Waterman (in […]
Celebrating National Customer Service Week
I know, it seems like everyone and everything as a “week” or a “day,” yet few seem more fitting to celebrate than our Customers and how we serve them better. As leaders in any industry at any level, we must consider Customer Service as an important part of our job. I know, some of you […]
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