I first read See You at the Top (Zig Ziglar’s classic first book) over Christmas one year during college. I had heard of Zig, and checked out the book from the library. I took pages of notes since I couldn’t write in the book. I still have the notes. Soon after, I started listening to Zig’s [...]
June 1st was the meteorological start of summer, and with that always seems to come the summer reading lists. I’ve seen a couple within the last few days, so I thought I would share them with you, as well as sharing a couple of ideas with you too. Summer Sales Reading – Nancy Bleeke has [...]
Next week you can enhance your personal, marketing and sales success with a unique online conference. You might be wondering why I would be talking about a Sales and Marketing Conference on blog mostly about leadership . . . That is a good question, and I’m the perfect guy to answer! There are at least [...]
This week’s Resource Recommendation is Rainmaking Conversations: Influence, Persuade, and Sell in Any Situation by Mike Schultz and John E. Doerr. As a business owner, responsible for many rainmaking conversations, this book struck a chord with me before I even opened it. Since this is an area I always want to improve in, I opened [...]
The simplest way to open this recommendation is to say that if you are in sales, you must visit this site. Under construction for several months, this sales portal contains content, resources, access to and events led by some of the best known leadership experts in the world, and some you likely won’t know but [...]
What images, thoughts and feelings come to mind when you think of or hear the word “salesperson”? Stereotypical, slick-talking, used car sales people Well-spoken financial manager The guy everyone loves who sells his wares on the golf course Whether you have positive thoughts and feelings about salespeople or decidedly un-positive, the purpose of this article [...]
This week’s Resource Recommendation: Charlatan: America’s Most Dangerous Huckster,the Man Who Pursued Him, and the Age of Flimflam by Pope Brock. Two weeks ago I recommended a new book, Making Them Believe – a book about the marketing strategies of J.R. Brinkley. (Here’s my recommendation.) Last week I wrote an article about the value of [...]
This week’s Resource Recommendation: Making Them Believe:The 21 Principles and Lost Secrets of Dr. J.R. Brinkley-Style Marketing by Dan S. Kennedy and Chip Kessler First, to give you some context for this highly interesting and entertaining book, here is an excerpt from the back cover: DR. JOHN BRINKLEY was, at one time, the wealthiest doctor [...]
This week’s Resource Recommendation: The 1% Windfall: How Successful Companies Use Price to Profit and Grow by Rafi Mohammed Two comments before I dive into my recommendation. This book was sent to me by a publicist who hoped I’d write about it, and I’m not finished reading it as I write this review. Additionally, this [...]